SEO is a digital platform without which no website can be ranked. That is, we all need to know SEO to bring any of our blog sites or website to the top rank in Google. SEO means Search Engine Optimizations We can search anything by typing keywords on the Google search bar. In other words, if we want to know what kind of new mobiles have been launched in the market or what is happening next to us, we first go to Google and search so that we can know very easily. And we go knowing that or learn something if there is something to learn. This is Search Engine Optimization.
To say SEO in a straightforward way, without SEO, no blog post or site build-up can be spread worldwide on the internet. For example, let's say I write and post a content blog or upload a video to YouTube. Just writing content on the blog and uploading videos to YouTube is the end of the job. After this, we will start getting income. No, there will be no income. We have to do search engine optimization of those posts or those videos and then the traffic will start coming to our YouTube site or blog site.
SEO is search engine optimization. This is the complete form, so let's see what the real meaning of SEO is. SEO is one of the tools through which we help to grow any of our websites. And organic traffic to our website starts slowly from anywhere in the world. As a result, our website reaches the top ranking in Google search engines.
Let's say we have uploaded a video on a YouTube channel or we have written a nice piece of content on our website. But just writing or uploading videos will not finish our work. So what should we do, we have to do SEO and marketing of those videos and website content. SEO and marketing mean we have to spread that website or video in the internet world. So that we get organic traffic on our website. Through this organic traffic, someone will visit our website or watch our YouTube videos.
- We can do SEO marketing in 3 ways:
1. After we write content on our website or upload a video on YouTube, we will share its link on our Facebook, WhatsApp, Instagram, and Telegram all social media platforms. So that everyone will visit our website or videos through that link, but it will not get much traffic to our website. At most 500 to 1000 visitors will be obtained.
2. Second we need to run ads. For example, Facebook ads, Google ads, Instagram ads and YouTube ads can be run at the beginning of any video on our website. But it will cost a lot. But small bloggers like us can't afford that.
3. Thirdly Organic Search Millions of traffic are obtained from organic search. To do this we must first go to Google search engine or another search engine such as yahoo.com, bean.com etc. Going there we will first type the keyword. The keyword is that we can search anything by typing any keyword in the google search bar. Suppose we typed Digital Unique Knowledge in the Google search bar, now Google Digital Knowledge makes a list of all the websites. With the help of this, we can search for everything very quickly. How does Google generate all these lists? search engine work starts from here.
Now we need to know what to do with search engine optimization. So that our website gets the highest rank in Google. How to reach our website in most places. Suppose we have created a website, how can we get a million viewers on that website organically? Google does not know the website we have created. So who will tell Google that we have a website where we have posted content? We need to tell Google that we have a website. Otherwise, how will Google know that Google itself is a website, Google is no longer God who can know everything without knowing. To inform Google, Google has a tool called Google Web Master. If we create a website. Then we go to Google Webmaster and tell Google. We have created a new website. Leave all the work to Google to get my website to the top position. Google uses its own algorithm to rank our website.
- What are the types of SEO?
There are many parts to SEO. Among them are white HAT SEO and Black HAT SEO.
Black Hat SEO: Black Hat SEO is where we repeatedly force Google to rank our website at the top. Force Google algorithm, force Google coding.
White HAT SEO: White hat SEO means we submit our website to Google and our job is done, Google itself ranks our website at the top.
There are many conditions and many factors for ranking a website. Talking about the ranking factor, our website name matches the search engine keywords. Only then will our website rank. And if our website ranks in SEO, then year after year anyone searches for a particular keyword and if that keyword matches with our website, then Google will rank our website top through SEO.
SEO is a big topic that can't be finished with just one piece of content. The whole world depends on Google to rank their website. And SEO can never be learned with money. Because Google keeps changing its algorithm all the time so that no one can know the Google algorithm. And if someone ever finds out about the Google algorithm, it can kill the system, so Google keeps changing its algorithm and coding automatically. So SE cannot be learned with money. But if it can be learned then it must be updated all the time. SEO is a very bad chapter so it is not possible to complete it in one content. So please follow my website and learn the complete course of SEO step by step.
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